Online Marketing (B.A.)
SRH Fernhochschule RiedlingenDuration
6 semesters
Language
German
Tuition
228.17 EUR/semester
Deadline
See university
About this program
The Bachelor's degree program in Online Marketing is aimed at individuals with an affinity for online and marketing, with or without professional experience, who want to qualify for management tasks in the online marketing of companies and organizations. You will learn to digitize marketing, sales, market research, and communication. The program offers all relevant fundamentals and the necessary specialized knowledge for a future career in online marketing, with a focus on direct practical application through activating exercises and examples from everyday business life. Building on foundational modules, you will delve into the strategic disciplines of online marketing, learn important framework conditions, and gain the necessary knowledge in all key online marketing disciplines such as search engine optimization, search engine advertising, social media marketing, content marketing, digital branding, and e-commerce. You will also learn the legal framework conditions of online marketing. With your expertise, you will successfully design concepts, campaigns, and marketing measures and implement structured success monitoring. To adapt your Bachelor's program in Online Marketing to your professional wishes, you have the option to choose four elective modules from the areas of Management and Online Marketing.
Study mode
Full-time
ECTS
180 ECTS
Campus
Riedlingen
Specializations
Career paths
Program details
- Thesis required
Required documents
General requirements for Bachelor programs in Germany. Program-specific requirements are shown once you start a journey for this program.
- Tabular curriculum vitae (CV)
- Certified copy of secondary school leaving certificate
- Valid passport (photo page copy)
- Passport-style photograph
- Certified translation of secondary school leaving certificate
Academic requirements
Recognized secondary leaving certificate (HZB)
A school-leaving certificate that qualifies you for higher education in your home country, recognized in Germany as a Hochschulzugangsberechtigung (HZB). Check anabin and the university or uni-assist process. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.
Frequently asked questions
Static answers for the most common questions about applying to this program.
Country & application steps
Step by step, from choosing a federal state to your residence permit in Germany.
