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Bachelor
German

Online-Marketing

Europäische FernHochschule Hamburg GmbH Hamburg (Priv. FH)

Duration

12 semesters

Language

German

Tuition

259.00 EUR/semester

Deadline

See university

About this program

The program prepares students for responsible specialist and management roles in online and social media marketing by combining foundational business knowledge with in-depth marketing expertise. It focuses on developing skills in market and advertising psychology, social media management, and the ability to measure, analyze, evaluate, steer, and optimize online marketing activities. Graduates will be equipped to solve interdisciplinary business problems and develop sound recommendations, making them well-prepared for management, departmental, or project leadership positions in marketing departments across various companies.

Study mode

Online

ECTS

180 ECTS

Campus

Hamburg

Specializations

Online-Marketing
Markt- und Werbepsychologie
Social Media Management
Project Management
Digital Management
Change Management
Business Planning
Consulting

Career paths

Management positions in marketing departments
Departmental leadership in marketing
Project leadership in marketing
Specialist and management roles in online marketing
Social Media Management
Various companies

Program details

  • Thesis required

Required documents

General requirements for Bachelor programs in Germany. Program-specific requirements are shown once you start a journey for this program.

  • Tabular curriculum vitae (CV)
  • Certified copy of secondary school leaving certificate
  • Valid passport (photo page copy)
  • Passport-style photograph
  • Certified translation of secondary school leaving certificate

Academic requirements

Recognized secondary leaving certificate (HZB)

A school-leaving certificate that qualifies you for higher education in your home country, recognized in Germany as a Hochschulzugangsberechtigung (HZB). Check anabin and the university or uni-assist process. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.

Frequently asked questions

Static answers for the most common questions about applying to this program.

Country & application steps

Step by step, from choosing a federal state to your residence permit in Germany.

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