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Master
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Master International Business | Sports Management and Media

Munich Business School München (Priv. FH)

Duration

3 semesters

Language

English

Tuition

No tuition fee

Deadline

See university

About this program

The Master International Business | Sports Management and Media (M.A.) at Munich Business School is a practice-oriented program that provides in-depth knowledge of sports management, sports marketing, sponsoring, communication, and digitalization in the sports industry. Students collaborate with well-known companies on business projects and gain international experience through a semester abroad or a dual degree. The program aims to combine specialized knowledge, leadership skills, and networks in sports, media, and business, offering an ideal mix of theory, practice, and international orientation. The curriculum includes study-specific modules covering sports communication and media, management of sports organizations, the sports value chain, sports sponsoring and marketing, digital sports, and international sports business. A key component is the Business Project, where students work on real-world problems for companies and associations.

Study mode

Full-time

ECTS

90 ECTS

Campus

Munich

Specializations

Sports Management
Sports Marketing
Sponsoring
Communication
Digitalization in the Sports Industry
Sports Communication and Media
Management of Sports Organizations
Sports Value Chain
Sports Sponsoring and Marketing
Digital Sports
International Sports Business
International Business
Sports Management
Media
Sports Marketing
Sponsoring
Communication
Digitalization
International Experience

Career paths

Sports Management Professional
Sports Marketing Professional
Manager in Sports Organizations
Roles in Sports Clubs (Football, Ice Hockey, Basketball, Handball Leagues)
Formula 1 Racing Teams
Sports Event Organizers
Sports Equipment Manufacturers
Consulting Firms in the Sports Industry
Organizers of Sports Fairs and Conferences
Sponsoring Agencies
Corporations
Fashion and Retail Companies
Sports Industry
Media
Business
Sports Marketing
Sports Management
Sports Events
Sports Equipment
Consulting
Fashion
Retail

Program details

  • Thesis required
  • Study abroad possible
  • Double degree available

Required documents

General requirements for Master programs in Germany. Program-specific requirements are shown once you start a journey for this program.

  • Certified copy of Bachelor's degree certificate
  • Certified translation of Bachelor's degree certificate
  • Certified transcript of records (all semesters)
  • Valid passport (photo page copy)
  • Tabular curriculum vitae (CV)

Academic requirements

Recognized prior bachelor's degree

A completed bachelor's (or equivalent) that the university recognizes for master's admission. Check anabin and the specific program. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.

Frequently asked questions

Static answers for the most common questions about applying to this program.

Country & application steps

Step by step, from choosing a federal state to your residence permit in Germany.

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