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Bachelor
German

Marketingmanagement (B.A.)

Harz University of Applied Sciences

Duration

7 semesters

Language

German

Tuition

No tuition fee

Deadline

See university

About this program

The Bachelor's program in Marketing Management at Harz University of Applied Sciences provides students with a comprehensive understanding of marketing principles and practices. The curriculum covers various aspects of marketing, including market research, consumer behavior, branding, digital marketing, and strategic marketing planning. The program aims to equip graduates with the skills and knowledge necessary to succeed in a wide range of marketing roles.

Study mode

Full-time

ECTS

210 ECTS

Campus

Harz

Specializations

Nachhaltiges Management
Entrepreneurshipsemester
BWL/Dienstleistungsmanagement
Konsumentenpsychologie und Marktforschung (M.Sc.)

Required documents

General requirements for Bachelor programs in Germany. Program-specific requirements are shown once you start a journey for this program.

  • Tabular curriculum vitae (CV)
  • Certified copy of secondary school leaving certificate
  • Valid passport (photo page copy)
  • Passport-style photograph
  • Certified translation of secondary school leaving certificate

Academic requirements

Recognized secondary leaving certificate (HZB)

A school-leaving certificate that qualifies you for higher education in your home country, recognized in Germany as a Hochschulzugangsberechtigung (HZB). Check anabin and the university or uni-assist process. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.

Frequently asked questions

Static answers for the most common questions about applying to this program.

Country & application steps

Step by step, from choosing a federal state to your residence permit in Germany.

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