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Bachelor
German

Eventmanagement & Entertainment (B.A.)

Fachhochschule des Mittelstandes Bielefeld (Priv. FH)

Duration

6 semesters

Language

German

Tuition

No tuition fee

Deadline

See university

About this program

The B.A. Event Management & Entertainment program prepares students for the event industry by teaching them how to plan and implement extraordinary events and innovative formats, including virtual events, sports events, trade fairs, and conferences. The curriculum focuses on creativity, agility, and strategic know-how to shape the industry and reach people in new and exciting ways. The program emphasizes practical application, with modules covering event design, event communication, marketing & sales, event law, and agile project management. Students will learn to create events that are emotionally engaging and effectively convey strategic goals such as brand messages or employer branding. The program aims to equip students for leadership roles in the event and entertainment industry through practical projects and close collaboration with the industry.

Study mode

Full-time

ECTS

180 ECTS

Campus

Bielefeld, Köln

English-taught

0%

Specializations

Event- und Entertainmentwirtschaft
Medientheorie
Digitale Medienwirtschaft
Strategisches & operatives Eventmanagement
Eventrecht
Eventdesign & Dramaturgie
Sustainability & Green Events
Kulturevents
Corporate Events, Messe & Kongress
Eventkommunikation & Werbung
Medienproduktion für Events
Virtuelle Events & Interaktive Plattformen
Sportevents
Betriebswirtschaftslehre
Agiles Projektmanagement
Marketing & Vertrieb
Wirtschaftsenglisch I+II
Wirtschaftsenglisch Vertiefung
Selbstmanagement & Selbstmarketing
Teammanagement, Präsentation & Moderation
Studium Generale
Studium in der Praxis (SiP)
Wissenschaftliches Arbeiten
Methoden der Markt- & Eventforschung
Businessplanentwicklung & Digitale Geschäftsmodelle
Eventprojekte
Professional.Skills
Management.Skills
Smart.Skills

Career paths

Eventmanager
Eventkommunikation
Projektleitung
Eventdesign
Organisation von Sport- und Kulturevents
Beratung zu Eventrecht und nachhaltigen Eventlösungen
Event- & Konzertagenturen
Kultur- & Musikveranstalter
Promotion- & Werbeagenturen
Reiseveranstalter mit Schwerpunkt Event
Messe-, Kongress- & Tagungsagenturen
Eventabteilungen der Unternehmenskommunikation (Corporate Events)
Regionale Vermarktungsagenturen
Stadtmarketing
Hotel-, Gastronomie- & Cateringbetriebe
Wellness- & Kuranlagen
Hochzeitsagenturen
Tourismus

Program details

  • Thesis required

Official documents

Required documents

General requirements for Bachelor programs in Germany. Program-specific requirements are shown once you start a journey for this program.

  • Tabular curriculum vitae (CV)
  • Certified copy of secondary school leaving certificate
  • Valid passport (photo page copy)
  • Passport-style photograph
  • Certified translation of secondary school leaving certificate

Academic requirements

Recognized secondary leaving certificate (HZB)

A school-leaving certificate that qualifies you for higher education in your home country, recognized in Germany as a Hochschulzugangsberechtigung (HZB). Check anabin and the university or uni-assist process. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.

Frequently asked questions

Static answers for the most common questions about applying to this program.

Country & application steps

Step by step, from choosing a federal state to your residence permit in Germany.

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