Duales Master Kommunikationsmanagement (Schwerpunkt „Tourismusmarketing“)
IST-Hochschule für Management Düsseldorf (Priv. FH)Duration
4 semesters
Language
German
Tuition
No tuition fee
Deadline
See university
About this program
The dual Master's program in Communications Management qualifies students for leading positions by expanding their knowledge in business and communication science. The dual variant integrates students into company operations for the majority of the study time, allowing for immediate practical application of learned knowledge. The program offers flexibility through self-paced learning and the ability to earn money while studying. It combines academic study with practical experience, providing a competitive edge in the job market. The curriculum includes general management topics like marketing, sales, digital transformation, leadership, and entrepreneurship, alongside communication-specific subjects such as communication psychology, brand management, and marketing analytics. A significant focus is placed on digital communication, teaching students how to leverage digitalization and data-driven campaigns. Elective modules allow for specialization in areas like event management, media, tourism, or sports.
Study mode
Dual
ECTS
120 ECTS
Campus
Düsseldorf
English-taught
0%
Specializations
Career paths
Program details
- Internship required
- Thesis required
Required documents
General requirements for Master programs in Germany. Program-specific requirements are shown once you start a journey for this program.
- Certified copy of Bachelor's degree certificate
- Certified translation of Bachelor's degree certificate
- Certified transcript of records (all semesters)
- Valid passport (photo page copy)
- Tabular curriculum vitae (CV)
Academic requirements
Recognized prior bachelor's degree
A completed bachelor's (or equivalent) that the university recognizes for master's admission. Check anabin and the specific program. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.
Frequently asked questions
Static answers for the most common questions about applying to this program.
Country & application steps
Step by step, from choosing a federal state to your residence permit in Germany.
