Duales Bachelor Hotel- und Tourismusmarketing
IST-Hochschule für Management Düsseldorf (Priv. FH)Duration
7 semesters
Language
German
Tuition
No tuition fee
Deadline
See university
About this program
The dual Bachelor's program in Hotel and Tourism Marketing combines comprehensive marketing know-how with tourism and hotel-specific expertise. It integrates a company-based training with academic distance learning, allowing students to gain practical experience and apply acquired knowledge directly. The program benefits from 30 years of educational expertise in tourism and hospitality, with professors, lecturers, and tutors having industry experience. Students acquire marketing skills tailored for the tourism and hotel sectors, preparing them for professional marketing roles in these industries. The curriculum includes General Management modules for business fundamentals and specialization subjects covering tourism, hotel, and marketing. Elective modules in the 6th and 7th semesters allow for specialization in areas like Hotel Marketing, Sport Tourism, Online Marketing, Event Management, or Sales Management. An optional study abroad semester is possible in consultation with the training company.
Study mode
Dual
ECTS
180 ECTS
Campus
Düsseldorf
English-taught
0%
Specializations
Career paths
Program details
- Internship required
- Thesis required
- Study abroad possible
Required documents
General requirements for Bachelor programs in Germany. Program-specific requirements are shown once you start a journey for this program.
- Tabular curriculum vitae (CV)
- Certified copy of secondary school leaving certificate
- Valid passport (photo page copy)
- Passport-style photograph
- Certified translation of secondary school leaving certificate
Academic requirements
Recognized secondary leaving certificate (HZB)
A school-leaving certificate that qualifies you for higher education in your home country, recognized in Germany as a Hochschulzugangsberechtigung (HZB). Check anabin and the university or uni-assist process. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.
Frequently asked questions
Static answers for the most common questions about applying to this program.
Country & application steps
Step by step, from choosing a federal state to your residence permit in Germany.
