Advanced Sales Management and Intelligence (M.Sc.)
Neu-Ulm University of Applied SciencesDuration
3 semesters
Language
German & English
Tuition
No tuition fee
Deadline
See university
About this program
The program teaches how sales can penetrate markets better through digitalization and artificial intelligence. Graduates will be prepared to strategically develop a sales organization as a leader. Practical projects with renowned companies are also implemented. Through 'Market Intelligence,' students will gain a deep understanding of markets, customers, and competitors, and learn how sales work can be designed to be legally compliant in an era where responsible data handling and customer relationships are crucial, and compliance guidelines are highly important. Additionally, students will be trained to navigate an increasingly English-speaking corporate landscape and international markets. It is not necessary to be a native speaker; Business English will be optimized based on existing knowledge at the beginning of the program, with the English-language portion starting in the second semester. This program is the only German- and English-taught program in Germany that trains modern, strategically thinking sales managers who can analyze markets, customers, and sales models on a scientific basis and develop creative sales concepts for the digital age. Due to the strategic importance of sales in many industries, there is high potential for well-trained and compliance-aware sales experts. Choosing this program offers a future-proof education in a strategically oriented business area that is being transformed by digital developments and new sales channels. There is a strong demand for appropriately trained junior managers with sales know-how, digital competence, and the ability to operate confidently in international markets.
Study mode
Full-time
ECTS
90 ECTS
Specializations
Career paths
Program details
- Thesis required
Official documents
Required documents
General requirements for Master programs in Germany. Program-specific requirements are shown once you start a journey for this program.
- Certified copy of Bachelor's degree certificate
- Certified translation of Bachelor's degree certificate
- Certified transcript of records (all semesters)
- Valid passport (photo page copy)
- Tabular curriculum vitae (CV)
Academic requirements
Recognized prior bachelor's degree
A completed bachelor's (or equivalent) that the university recognizes for master's admission. Check anabin and the specific program. Dreemli does not issue denklik or admission decisions. Recognition is decided by anabin, uni-assist, and/or the university.
Frequently asked questions
Static answers for the most common questions about applying to this program.
Country & application steps
Step by step, from choosing a federal state to your residence permit in Germany.