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Language Course
German

Abendkurs Social Media Marketing

Mediadesign University of Applied Sciences

Duration

2 semesters

Language

German

Tuition

758.00 EUR/semester

Deadline

See university

About this program

This continuing education course is designed for professionals and aims to equip participants with the tools for a successful social media strategy. It covers the professional use of platforms like Instagram, TikTok, and Facebook to increase brand awareness and performance. The course focuses on building trust, understanding follower needs, and creating memorable social media presences. Participants will learn to strategically evaluate, plan, and justify social media activities, define target audiences, produce content efficiently, build a professional social media presence, interpret data for informed decisions, and effectively use social media for marketing, communication, and employer branding. The course emphasizes practical application, enabling participants to master essential tools and create social media content independently.

Study mode

Part-time

Campus

Online

Specializations

Social Media Marketing Manager
Instagram
Facebook
TikTok
KPIs
Monitoring
Reporting
Organic posts
Paid Ads

Career paths

Social Media Marketing
Marketing
Communication
Employer Branding
All sectors and sizes of companies

Required documents

General requirements for Language Course programs in Germany. Program-specific requirements are shown once you start a journey for this program.

No general document list published yet for this program level.

Academic requirements

No general academic requirements published yet — check program-specific requirements after starting a journey.

Frequently asked questions

Static answers for the most common questions about applying to this program.

Country & application steps

Step by step, from choosing a federal state to your residence permit in Germany.

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